Search Engines can contribute to more than 65% of the overall inbound traffic to most web sites. So, gaining a high ranking on Google and Bing potentially sends a flood of visitors looking for products or services like what you are offering. That quality traffic increases brand awareness and brings hot leads to your business.
Search Engine Optimization
Search engine optimization (SEO) is the process of fine tuning your web site to resonate with your target audience and help search engines understand what your are offering.
Optimizing your site content is the most crucial aspect of your online marketing strategy. SEO has a tremendous impact on whether your site visitor will stay for awhile and how likely that prospect will convert into a business lead or customer.
There are several factors to consider when optimizing your web site from its overall look-and-feel, the information architecture, your target keywords, the browsing experience for users with different screen sizes, … and much more.
All this process must be carefully planned and executed to get a web site ready to welcome your prospective customers. We’ll handle all those aspects to ensure your web site meets your visitors expectations and give your business a successful online presence.
Organic Search Placement
A good ranking in organic search results should be your long term goal in order to get consistent traffic from search engines without continuing to spend your hard-earned money to buy web traffic. And that’s why the competition is so fierce some people will take shortcuts only to be slapped by Google, loosing it all overnight.
Success in any endeavor takes planning and sustained effort. We can’t promise to catapult your web site on top of Google or Bing overnight, no honest marketer can. However, we are committed to work tirelessly behind the scenes to propel your web site on the first page of organic search results in less time than your competitors.
Pay Per Action Placement
When you need web traffic fast for a promotional campaign or a newly launched web site then pay-per-click (PPC) is the ideal solution to bring visitors to your web site while you work on improving your site ranking in organic search results.
However a successful PPC campaign takes more than choosing a list of keywords, setting up an Adwords account and bidding on those target keywords. Without the right expertise, you’ll loose more than time and money.